Social Media Plan
A precise, well-thought-out strategy for your social media marketing that is built to deliver results.
Perfect For : Businesses who Have limited time and budget to commit to social media are confused about which platforms to use.
- Review and analysis of current social media presence, if any.
- Insight on your target audience's social media habits.
- A detailed plan and explanation of which social outlets to spend your time on and how best to use them.
- Best practices for social outlets including:
- ideal image sizes
- best practices
- best time to post
- Free and paid tools for automating your social media efforts (perfect for brands who have limited time or resources).
go beyond the 'built-in' basic SEO with a Custom plan & advanced methods for sustained growth.
Perfect for : Businesses who want to make sure their website investment pays off as an intelligent piece of their overall growth.
- Best practice suggestions for maximizing your built-in Squarespace SEO capabilities.
- Analysis of target audience.
- Comprehensive list of keywords/phrases appropriate for your driving traffic to your website.
- Updated to reflect modern advancements such as Google Rank Brain algorithms
- Step by step guide to choosing and placement of:
- meta tags
- Custom organic SEO plan specific to your brand.
- how to blog properly
- a guide to backlinks
- lesser known methods for driving traffic online
Search Engine Marketing (SEM)
a well rounded online marketing plan that includes SEO
and much more.
Perfect for : Businesses who are short on time/resources but want results as quickly and efficiently as possible.
- Full Squarespace SEO + package (everything above) ^.
- Full Social Media Plan package (everything above) ^.
- List of free and paid automation tools to streamline your efforts.
- Backlink building techniques and detailed, proven successful methods.
- Organic SEO plan specific to your brand.
- Google Search Console set up and overview.
- Competitive Analysis of your top 1-3 competitors.
- what is their online strategy
- are they buying ads, if so, which ones
- what's working for them & what's not
What do I know?
When it comes to SEM and SEO, more than your average Jane.
- Founded a travel site that grew into one of the Top 10 International Travel Blogs.
- Partnered with some of the largest luxury brands in the hospitality industry.
- 8 years of Corporate Marketing experience across the US and Europe.
- Expert member of the Squarespace Developer's Circle.
Growing a site to a Top 10 International blog was a direct result of organic SEO methods and social media marketing.
I gave up travel blogging to pursue something I enjoy much more, website design and seo consulting. Today I devour the latest in SEO and SEM advancements and techniques to apply to my client's sites. I truly enjoy the ever-changing world of SEO.